If you have a website that you rely on for generating sales and enquiries, you will need to market the website in order to generate interest and traffic to your site. The most cost effective way to do this is by achieving high rankings in Google's organic listings for your highly searched keywords. With over 80% of the UK search market going to Google, you need to ensure that Google knows about your website!
Our SEO Service
For only a small fee per Key search phrase per month we shall carry out all of the necessary changes and research to ensure your website appears high in the Google Search Results for that particular Key Search Phrase.
However, after 2 months of optimisation if your website only appears on page 2 of a Google Search the following month you only pay 75% of the fee.
If your website appears on page 3 of a Google Search the following month you only pay 50% of the fee.
If your website appears lower than page 3 the following month you do not pay for that Key Search Phrase.
When your website appears on page 1 of a Google Search we will invoice you for the full amount.
How do we do it?
Firstly, Search Engine Optimisation is not rocket science. We follow tried and tested processes that we constantly improve and refine to maximise the effectiveness of our clients' campaigns. Furthermore, effective SEO is labour intensive and time consuming. We have the resources to be able to undertake even the most demanding SEO campaigns in the most competitive markets.
Our SEO service includes the following components:
Keyword, competitor and market analysis - We will optimise ALL pages on your website. This is to ensure that Google not only finds all of your product/ service pages, but ranks them higher than your competition.
If required we can analyse the most searched and targeted keywords and phrases that relate directly to your business (see additional services). Otherwise we shall optimise your website using your suggested Key phrases as you know your business.
From here we identify the SEO strategies of your competitors for these phrases in order to see exactly what we need to do to rank above them. This will allow us to focus your campaign on achieving the highest rankings for your most searched for keywords.
Onsite Optimisation - BC D & D understand how Google's spiders crawl and index websites. Onsite SEO involves relevant keyword placement in the most important areas of each page, html code optimisation, content optimisation, internal linking, navigation optimisation as well as resolving any issues which will be affecting the ranking of your website and any of its pages. The aim of this onsite work is to ensure Google spiders can effectively crawl each page placing emphasis on the most important keywords.
Link Building - We will analyse the back-links of your competitors, both for quantity and quality. All links are quality controlled to ensure they meet our strict link building criteria. A full report detailing your link campaign will be sent to you on a monthly basis. Our links are manually obtained, one at a time by a personal link builder, not a computer program. We ensure that all links meet the required criteria and that only links from well regarded websites are procured. We do not engage in questionable practices such as link rings or spamming. Quality link building is resource intensive, but it is the only really effective way of obtaining great links without risk of penalty. For this reason we can only contact between 5 and 10 link prospects a month (please see additional services).
Reporting and monitoring - One of the key benefits of SEO over other traditional marketing vehicles is the highly measurable results. You will receive ranking reports twice a month showing you your progress up the Google rankings for your keyphrase, plus monthly link building reports showing the confirmed linking partners so you know exactly what work we have completed each month. These reports are available via our Desktop application or by email.
In Return What Do We Require from Our Clients?
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